The Personal Touch - Suggested Verses
The following messages are designed to complement the ideas in our cards and to reinforce your message. For this reason, these messages should be considered in combination with the cards in the appropriate category.
To welcome new business and thank existing clients for coming back
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“We know that you have a number of alternatives available to you, so thank you for choosing us to help you. We appreciate your business.”
“The journey of 1,000 miles begins with a single step. Thank you for choosing to take it with us.”
“We look forward to a long and mutually beneficial partnership with you.”
“We appreciate your confidence in us to help you grow your business.”
To reactivate dormant clients…
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“It’s been a while since we have heard from you, and we are concerned that you may not realise how much we can help you grow your business. Let’s get together so you can get all the information you need to make the best decision.”
“If you really want to move ahead, call us now to talk through your options. Otherwise, things that get put aside…somehow never seem to happen!”
“If you really want to reach your full potential, let’s get together to explore the possibilities. Call me now to make a time, you’ll be glad you did.”
Get prompt payment on your overdue invoices…
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“We know that cashflow can sometimes get stretched. Please call us and let’s work out the best way you can clear your overdue account, in time payments if need be.”
“We would appreciate urgent payment of your account so that we can continue to give you the same excellent service that you expect.”
Encourage clients who pay on time…
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“We really appreciate your prompt payment, as this enables us to consistently give you excellent service. Thank you for choosing us to help you, we appreciate your business.”
“We hope that one day soon we will have the pleasure of helping you again.”
Thanking people for referrals…
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“We are thrilled to have the opportunity to help your friends Mr & Mrs Smith, thank you for referring them to us.”
“We appreciate the confidence that you have displayed in us by referring your friends Mr & Mrs Smith. Thank you.”
“You can be sure that your friends Mr & Mrs Smith will get the same excellent service that you expect. Thank you for referring them to us.”
“Thank you for thinking of us and referring your friends Mr & Mrs Smith. You’re wonderful!”
Asking for referrals…
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“If you know someone who may also benefit from our services, please do them a favour and let us know. That way, we can give them a few ideas, which may save them time…and money!”
"If you know someone who could do with our help, why not do them a favour and let us know. That way, you can help them find the right company who understands their situation and will take good care of them."
Saying thank you…
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To clients
“Thank you for making it such a pleasure to work with you.”
“In today’s busy world, time is valuable. Thanks for choosing to share your time with me.”
To staff
“We really appreciate all your hard work, thanks for everything.”
“The smallest good deed is better than the grandest intention – thanks for all your help, you’re wonderful!"
Motivate and reward achievement...
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“Just be yourself. After all, who else is better qualified?”
"Successful people don’t wait for things to happen, they make them happen. Go for it"
“We hope that one day soon we will have the opportunity to with you again on another project.”
“We know that you can do it. You are smarter than you think, stronger than you seem and braver than you believe.”
When things go wrong (eg delays and mistakes)…
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“We appreciate your patience and understanding despite all you’ve been through – thank you for staying with us”
“thanks for identifying a problem, we apologise to you for any inconvenience. Rest assured that we have taken every conceivable step to make sure that it doesn’t happen again.”
When clients have problems…
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“Things are tough for you right now, but you are not alone – remember that you can call us anytime because we are here for you.”
“Behind every cloud there’s a silver lining – hang in there.”
